Special feature of 1905 film network According to foreign media reports, a famous French actor, director and producer died on April 21st local time at the age of 80.

Jacques perrin is a legend of French films.

As an actor, at the age of 25, he won the Golden Lion Award for Best Actor at Venice Film Festival with the film "Half a Man".

Stills of Half a Man

As a producer, his works have been nominated for the Oscar for Best Foreign Language Film for many times.

Based on the real assassination

Let behan be nominated for the Oscar as a producer for the first time

As a director, his nature documentaries and other epic works, which started shooting in 1980s, made him a documentary master in the hearts of global audiences, and also earned him the reputation as a French national treasure director.

To many people, jacques perrin’s artistic life seems to be open.He was born in France in 1941. Because his father was the stage supervisor and his mother was an actor, he lived in the theater since he was a child. Started in movie master at the age of six.Marcel CarnéGuest role in "Gate of the Night".

"Night Gate" screen

At the age of 20, he was admitted to the National Paris Institute of Advanced Theatre Arts and received professional training. In 1960, he took the leading role in the film of the famous Italian film director Valerio Surini, and made his mark in the film industry.

Stills of suitcase girl

In 1966, with his outstanding performance in Half a Man, he won the Golden Lion Award for Best Actor at the Venice Film Festival, becoming one of the youngest film emperors in film history and the Prince Charming in the eyes of thousands of girls in Europe.

cooperate with

Today, people can’t take their eyes off him. However, at this time, jacques perrin has a broader ideal: to find broader freedom in movies.

In the days surrounded by flowers and applause, jacques perrin never stopped reflecting, just like his creative attitude. Because behind the open life, he also experienced the loss that outsiders can’t imagine.

In 1970, at the age of 29, jacques perrin gradually retired from the background and tried to be a producer. The number of films was amazing. Up to now, we are familiar with many French films, such as Children of Lumiere, Long Engagement and Perfume. You can not only find his figure in these films, but also find his name in the list of titles and producers.

Play the role of adult Pierre in Spring of Cowboy Class.

But he also experienced many box office fiasco. Especially in 1976, because of heavy debts, he was once forced to interrupt his production work.

Stills of "The Desert of Tatars"

It was Giuseppe tornado who made his name appear on the Oscar shortlist for best foreign language film in 1988. He played Duo Duo as an adult.

There are many middle-aged people in Paradise Cinema.

When many young people leave their hometown, they bid farewell to Alfredo. This grandpa’s line has made many people cry.

"Whatever you want to do in the end, love it!"

This seems to be the rule that jacques perrin abided by all his life. In 1989, the production of "Monkey Family" made him really shift his focus to the theme of natural ecology, which also marked the rise of animal movies in France.

Since 1994, jacques perrin has successively released the trilogy of "Heaven, Earth and Man": "Migrating Birds", with migratory birds, insects and mountain people as the main characters, which has aroused widespread concern.

Working photos of Migrating Birds

During most of his life devoted to nature documentaries, he flew over five continents with pilots and scientists for Migrating Birds, and crossed the Pacific Ocean and the Atlantic Ocean. The Himalayas and the Sahara Desert were also their stops. I also lost everything for "The Ocean".

Work photos of Ocean

The documentary "Ocean", which took a team of 400 people seven years and cost 75 million dollars, is the most expensive documentary in history. The film has shot more than 100 marine creatures, which not only shows the law of natural selection, but also tells the life of harmonious coexistence among marine creatures. Different from the common nature documentary, it records the vivid images of marine life that are little known and have strong feelings.

Jacques perrin has been preparing for Ocean for more than two years and filming for more than four years. He has designed the most advanced instruments to see the ocean with the vision of fish. He raised money while filming, and even had to resort to corporate sponsorship from all over the world to seek the support of publishers, film organizations and charities from all over the world. Later, the film overspent 9 million euros, which later became a huge debt on him.

In the end, The Ocean not only won the best documentary in César Awards, but also became the highest-grossing documentary in history.

Jacques perrin’s shooting technique of natural and ecological documentary has reached a fantastic level by the time of this film. He vividly reproduces the nature of the universe from three aspects: three-dimensional shooting of space, synchronization of sound and picture, and impersonal objective recording, bringing the audience into the natural ecology and immersing them in the movie dream.

In the dream, flocks of birds fly by us, and they will be deeply stared at by the cute sea lions.

"If the earth one day, only ourselves. Is there anything sadder than this? Our film is not the kind that always has a sequel, or we hope that the audience can experience the beauty of nature in the cinema! "

In 2015, jacques perrin was included as a member of the French Oceanographic Association, and worked closely with the world ecologists as a French eco-filmmaker, using the power of movies to awaken human beings’ attention to the earth’s ecological problems.

In China, the documentary directed by jacques perrin is the most familiar foreign documentary film, especially regarded as one of the compulsory courses of aesthetic education by family audiences. His Spring of Cowboy Class and Paradise Cinema have also influenced a generation of China filmmakers.

In memory of the French filmmaker familiar to the audience in China, the film channel will be held at:

At 8:50 on April 23, the documentary "Ocean" directed by jacques perrin was broadcast;

At 22:20 on April 25th, the classic movie Paradise Cinema starring jacques perrin was broadcast.

On April 30th, at 17:20 pm, World Movie Journey will launch a special program in memory of jacques perrin, so stay tuned!

Reporter Jin Cuo reports On October 31st, local time, Song Kai, the new president of China Football Association, appeared at the AFC Annual Awards Ceremony, which was his first visit since he took office. Song Kai’s move hoped to restart China’s football diplomacy and open up the situation.

In January this year, Du Zhaocai, then vice-chairman and secretary of the Party Committee of the Football Association, was elected as a director of FIFA, with 18 votes at the bottom, and was unable to be re-elected. Due to the special regulations of the AFC (only one election was allowed), China Football was "aphasia" in the executive committee of the highest institution of the AFC for the first time.

Subsequently, the chairmen and vice-chairmen of the 16 committees under the AFC were adjusted, and no one in the China Football Association was elected.

However, according to the current "status" of China football, whether it is elected as a director or not has little influence, because even when Zhang Jian and Du Zhaocai were directors, it didn’t bring much help to China football. Even when Du Zhaocai was the chairman of the arbitration committee, China football didn’t even benefit from it, and even suffered a lot when facing the West Asian teams.

In fact, after Zhang Jilong, China’s football diplomacy or "foreign affairs" has been "aphasia". Since then, neither Zhang Jian nor Du Zhaocai has done it, especially Du Zhaocai.

That is to say, after Zhang Jilong’s retirement, China’s football diplomacy has been broken, and the "advantages" of Chen Chengda, Xu Fang and Zhang Jilong, which come down in one continuous strain, are gone.

For Song Kai, there are many things to do after taking over the mess of China Football Association. Youth training and league matches are very important. Judging from his trip to Doha, football diplomacy has not been neglected, or an open attitude.

In the past, some leaders of the Football Association actually did not attach importance to football diplomacy, and some were jealous and some were disdainful of Zhang Jilong’s contribution. Despite Zhang Jilong’s persuasion, Nan Yong "formed an alliance" with Haman, then president of the Asian Football Association, and got a temporary "pleasure" for a football player in China. At that time, he was full of pride. "What football diplomacy is, it’s just interests."

Nan Yong’s words have some truth. "Interests" are indeed fundamental, but connections are also indispensable. Otherwise, there is no channel for "mutual benefit", or why do people believe you? Haman took over at that time, mainly because he was under siege and needed an "exit".

At present, the situation in the AFC is that "the west wind overwhelms the east wind", and for many years, it is very difficult for China football to regain its voice, which Song Kai should be aware of.

In 2013, with the support of Blatter, Salman ascended the presidency of the AFC, and was re-elected for three times since then. The latest term is in 2027. From the current point of view, he has completely controlled the AFC, with no opponents, and his power is better than that of Haman. His secretariat manages almost everything.

Over the years, China’s football diplomacy has been guided by the principle of "following the establishment", which has both advantages and disadvantages. The advantage is that you can sometimes have a sip of soup, but the disadvantage is that you can only have soup.

Previously, China football could not speak because it could not bring "benefits". At that time, many sponsors of the AFC were Japanese and Korean companies, while there were almost no in China; Later, China enterprises participated extensively, but did not express their due "interest demands". They only paid money and did nothing.

For China football, a good opportunity is that an enterprise in China won the business development right of AFC for 8 years (from 2021 to 2028) for 2.4 billion US dollars in 2018. Unfortunately, due to the epidemic, the company lost money for years and was unable to pay the relevant funds, so it had to re-sign the contract and give up most of the benefits. Among them, AFC suffered heavy losses, and China football was also negatively affected.

Since then, China Football Association gave up the right to host the Asian Cup, which also caused dissatisfaction with the Asian Football Association. Among them, Du Zhaocai’s "inaction" was involved.

Therefore, in a certain period of time in the future, China football must regain its "trust" and establish new "contacts" with the world football. Song Kai revealed that the China Football Association is discussing matters related to hosting the World Youth Championship and the World Youth Championship.

In addition, China enterprises that sponsor FIFA and AFC must form a joint force and work closely with the Football Association to maximize the interests of all parties.

During his stay in Doha, Song Kai first met with AFC President Salman and talked with some AFC leaders. Accompanied by Song Kai, Luo Zhao, who has worked in the Foreign Affairs Department of the Football Association for many years, is very familiar with many things about the AFC.

Later on October 30th, local time, Song Kai met Salman on the day he arrived in Doha. Salman congratulated Song Kai on his election as president of China Football Association and reiterated that AFC will continue to cooperate with China Football Association. "I believe that under the leadership of Mr. Song Kai, China football will be promoted to a higher level." Salman said that he was concerned about Song Kai’s remarks. "We have seen the determination of the leadership of the new China Football Association." Song Kai expressed his appreciation and welcome for Salman’s commitment. Salman revealed that the AFC will have a series of concrete development plans to help China’s football continue to develop.

On the 31st, on the day of the AFC Awards Ceremony, Song Kai also had a talk with relevant people of AFC. Although he didn’t have a thorough understanding, he at least laid a foundation. In fact, Zhang Jilong once said that China’s football diplomacy is nothing more than four words: making friends.

Of course, it is whimsical to expect Song Kai to restart football diplomacy at once and even achieve results. After all, he is only a "newcomer", but at least, he has taken the first step. In the future, under the guidance of the policy of "making friends", he will be down-to-earth and may recover lost ground.

　　On May 1st, Beijing time, Ishikawa Kasumi, a famous Japanese table tennis player, posted on social media and officially announced his retirement.

　　"I have decided to retire after the WTT Macau Championship in April. I hope that I can concentrate and go all out in the last game of active service, just like every other game. I am really sorry that I failed to announce my retirement in advance before the game. "

　　"After entering 2023, I feel that every game may be the last game of my table tennis career. I have been carrying this idea and have gone all out to face and enjoy every game. Now, I feel that I have been very satisfied with my table tennis career and have done my best, so I made a decision to retire calmly. "

　　Ishikawa Kasumi

　　"I started to learn to play at the age of 7, and my 23-year ping-pong career has brought me the most valuable experience in my life. Since the London Olympics, I have won medals in three consecutive Olympic Games, won the world championship in mixed doubles, and won five championships in all-Japan championships. In my career, there are many games worth remembering. "

　　"Since I was 14 years old, I have participated in various international competitions as a member of the Japanese national team. For a long time, I have been able to compete at the top level in the world, and many dreams have come true, which makes me very happy and happy."

　　Ishikawa Kasumi also talked about her relationship with China table tennis in her retirement article and expressed her gratitude.

　　"Since middle school, I have been training with coach China at every stage. Along the way, I have met many coaches who have helped me, which is very precious to me. I have also started to contact and absorb China culture and Chinese a little bit. Because I know Chinese, I can communicate with friends and fans in China. I am really happy."

　　"Every time I compete in China, I can feel your enthusiasm. Thank you for the strength and warmth you have always brought me!"

　　"No matter when I am happy to win, or when I am depressed after the game, you will accompany me all the time. I hope that the fans who have watched me play will have a positive attitude in the face of every day in the future, which will make me happy. "

　　Ishikawa Kasumi also looked forward to the future in the article: "From now on, although everything is a new beginning, I will never forget the attitude that the ping-pong spirit has brought me challenges. I will face various challenges and look forward to it. I really appreciate your support all the time!"

　　It is reported that Ishikawa Kasumi’s retirement press conference will be held on May 18th, at which she will share her mental journey with the fans in more detail.

A few days ago, McKinsey and BOF jointly released the report "The State of Fashion 2024", which deeply discussed the current situation and future trend of the global fashion industry. The report covers consumer behavior, brand strategy, digital transformation and sustainable development. Let’s take stock of the potential challenges and opportunities that the fashion industry will face in 2024 through the interpretation of the report.

In 2024, fashion companies will face economic headwinds, technological changes and changing competition patterns. However, changes in consumers’ focus will continue to bring opportunities.

—— Introduction to the report

According to the report of The State of Fashion 2024,In the coming year, challenges such as weak economic growth, persistent inflation and weak consumer confidence may make industry leaders feel a lot of uncertainty. In this context, it will be a new challenge for enterprises to discover the value depression and release the new motivation of performance.

We can see:It is predicted that the growth of all regions will slow down but tend to be normal in 2024, among which the growth of non-luxury goods and luxury goods market in China will be higher than that in the United States and Europe in the same period.

McKinsey also predicted that:In 2024, the retail sales of the global fashion industry will achieve a year-on-year growth of 2%-4% (there will be slight differences between different countries and regions). The luxury goods market will once again create the largest share of economic profits. It is estimated that the growth rate of global retail sales of luxury goods will slow down from 5%-7% in 2023 to 3%-5% in 2024, because consumers will curb consumption after experiencing the shopping boom after the pandemic.

10

Trend Prospect of Fashion Industry in 2024

# Global economy #

01 fragmented future

"In 2024, the global economic outlook may continue to be turbulent, and consumer spending may decrease in the coming year," the report wrote.Challenges from finance, geopolitics and other aspects will affect the confidence of global consumers, which requires suppliers, brands and retailers to strengthen emergency response measures.

The economic outlook report released by the Organization for Economic Cooperation and Development (OECD) on November 29th also shows that:The global GDP growth rate will slow down from 2.9% in 2023 to 2.7% in 2024, and it is estimated that the GDP growth will improve slightly in 2025, reaching 3%.It is predicted that from 2024 to 2025, Asia will continue to contribute most of the global economic growth as it did in 2023.

It is worth mentioning that "Emerging Asia", as a promising market, will provide potential growth points.

The urgency of climate

In the past year, the frequency and intensity of extreme weather have proved that the climate crisis is continuing to intensify. These crises also make the fashion industry more fragile. According to the report, by 2030, extreme weather events may endanger the clothing export business worth $65 billion and make nearly 1 million jobs disappear in the four most important economies of the global fashion industry.

According to a report by Fashion Without Borders, 2024 may be the first year when the global average surface temperature is 1.5°C higher than that in the pre-industrial era. This is the first time that the British National Weather Service has predicted that the temperature may temporarily exceed 1.5°C within one year.As the climate crisis worsens, we in the fashion industry can’t delay any longer. We need to build resilience in the fashion supply chain and help reduce emissions.

# Consumer transfer #

03 vacation mode

Consumers are preparing for the largest tourism year since the outbreak of the pandemic. It is estimated that the number of global tourists will exceed the pre-pandemic level for the first time in 2024, reaching 110% of the 2019 level.

For travelers, shopping is still their "top priority". The data shows that 80% of consumers surveyed from the United States, Britain and China said they would buy fashion products when traveling in 2024, and 28% of them plan to spend more than the previous year; More than half of the respondents said they were looking for destinations they had never been to, including second-tier cities.Faced with such demand and changes in market trends, brands and retailers should consider updating their distribution and category strategies to meet the needs of travelers anytime and anywhere.

The new face of influence

The report also mentioned that compared with previous years, 68% of consumers began to be troubled by a large number of sponsored content on social media, and 65% of consumers reduced their dependence on fashion influencers.Consumers are more looking forward to the demand for authenticity, entertainment and approachable personality. The creators of "New Wave" were also born.-they advocate less exquisite aesthetics, grotesque, humor, and fragility.

In order to capture and retain the attention of online consumers in 2024, fashion marketers may break the tried-and-true routine and explore new ways to cooperate with creators.

05 outdoor sports re-innovation

Consumers’ pursuit of healthy lifestyle and "Gorpcore style" has promoted the development of technical outdoor clothing, and this trend may be further accelerated.More and more outdoor brands may launch lifestyle series, and lifestyle brands will integrate technical elements into the series, further blurring the boundary between functionality and fashion.

In recent years, outdoor clothing and shoes have been repositioned as daily items, which means thatThe brand will establish a closer relationship between style and practicality.. With the cooling of the "Gorpcore" trend,Brands may begin to tend to be low-key, "quiet outdoor" fashion.. The report also predicts that in 2024,Competition at different price points and categories may be intensified.Some outdoor brands will tilt their clothes to the high end, while others will adjust their footwear products.

# Fashion System #

06 new generation artificial intelligence

After the emergence of generative artificial intelligence in 2023, there have been some use cases in creative industries including fashion. In 2023, the equity financing of start-ups focusing on generative artificial intelligence surged, reaching $14.1 billion in the first half of this year alone.To seize the value of this revolutionary technology in 2024, the fashion industry needs to go beyond automation and explore its potential to enhance the work of human creative personnel.At present, the EU has reached a preliminary agreement on the artificial intelligence bill, which has reached three points of consensus, including clarifying the obligations of AI systems classified as high-risk, and proposing that citizens should have the right to lodge complaints and have the right to obtain meaningful explanations; The general AI system and model must be transparent, and the biometric identification system should be used in public places for law enforcement purposes, thus achieving exceptions and safeguards for law enforcement exemption.

As mentioned in the report, as many as a quarter of the potential value of generative artificial intelligence in fashion may be driven by use cases in design and product development. 73% of fashion executives have said that in 2024, generative artificial intelligence will become a priority for their enterprises, and 28% of enterprises have tried to use it in the creative process of design and product development.

07 fast fashion power game

In the coming year, the competition of fast fashion may be more intense. Challengers, led by Shein, a B2C fast fashion e-commerce platform, and Temu, a cross-border platform owned by Pinduoduo, are changing their strategies around price, customer experience and speed.

In the past 12 months, 40% American consumers and 26% British consumers have shopped in Shein or Temu. The success of these companies benefits from the innovation of operating models, including flexible design of supply chain from manufacturers to consumers and data-driven product design. These innovations make fashion faster and cheaper than before.

In 2024, this generation of fast fashion may face some challenges as the standards of regulators and consumers on topics such as sustainable development and trade practice are constantly changing.The success of disruptors and incumbents will depend on whether they can adapt to the changing consumer preferences and control the laws and regulations that may affect the industry.

08 Pay attention to the brand

The pattern facing the fashion industry is changing, and performance marketing is no longer the main focus.Brand marketing may become the focus of fashion again in the coming year. The emotional connection between consumers and brands is also likely to become the key for fashion marketers to adjust their strategies and emphasize long-term brand building strategies.According to the survey, 71% of fashion executives plan to invest more money in brand marketing in 2024 than before, and 46% plan to invest more money in effect marketing.

In view of the increasing cost of effect marketing and the restrictions on customer orientation by data privacy laws, fashion marketers need to find new ways to attract shoppers.In the future, brands may improve the way of establishing emotional connection with consumers through marketing, and may cooperate in fashion industry and adjacent fields to create fascinating brand stories.

09 sustainability rules

The era of self-restraint and sustainable development of fashion industry will end on a global scale. New rules from various jurisdictions may have a wide impact on consumers and the fashion industry. Brands and manufacturers need to reform their business models to adapt to future changes.

The report also mentioned that at the end of 2023, there were as many as 16 pieces of legislation related to fashion and textiles under discussion in the EU alone, and the first batch will take effect in 2024. Relevant laws and regulations will cover the whole fashion value chain from product design to marketing, which will have an impact on consumers and enterprises around the world.

10 whip effect

The change of consumer demand leads to the "Bullwhip effect", which brings pressure to fashion suppliers.The "bullwhip effect" refers to the phenomenon that when the demand information in the middle and lower reaches of the supply chain is transmitted to the upstream, retailers, distributors and wholesalers are overweight layer by layer because the information cannot be effectively shared, and the demand is getting higher and higher upstream, just like waving a bullwhip, which eventually leads to a great difference between the demand data obtained by the most original supplier and the demand information of customers in the actual consumer market.

In the fashion industry, the impact of demand fluctuation on upstream suppliers is particularly serious. According to the report data, the production capacity of factories that were produced at full capacity in 2021 has dropped by 30%-40% by 2023. According to 73% of chief procurement officers, this volatility will become one of the primary challenges affecting supplier relations in the next five years.If the supply wants to keep up with the expected new demand, brands and retailers should consider paying attention to transparency and strengthening strategic partnership.

*

The report of The State of Fashion 2024 writes:Looking forward to 2024, fashion leaders are expected to encounter more unfavorable factors and feel uncertain about the prospects for the coming year.. In the survey conducted in early September, 26% of the respondents expected the market situation to improve in 2024, 37% expected the situation to remain unchanged, and 38% expected the situation to deteriorate. This is the biggest difference in the BoF-McKinsey survey since 2017.

It is not difficult to predict that the next year will still be a year of crisis and opportunity. Although it is full of changes, there is still a breakthrough prospect.Facing the innovation of science and technology and the development of artificial intelligence, enterprises can seize opportunities by making full use of technology; Faced with the increasing demand of consumers for authenticity and affinity of content, marketers can consider taking advantage of the new wave of creation to create a new brand narrative; In the year when people rekindle their enthusiasm for travel, enterprises can further enhance the way of interacting with consumers and create a brand experience that breaks through the tradition …

All in all, 2024 is a challenging year. We are full of confidence, but we are not blindly optimistic. We also expect industry practitioners to ride the wind and waves, rebuild their confidence in the process of recovery, lay a solid foundation and accumulate wealth.

For more details, please pay attention to WeChat WeChat official account: Fashion Without Borders.

References:

[1] Yu Song, Yu Yating. "Vaginitis". Illustrated Women’s Medical Quick Check Book [M]. 2022

[2] Xu Aiqin. "Vaginitis". The first series of academic inheritance and innovation of famous Chinese medicine masters, Xu Yihou’s dermatology medical records [M]. 2021

[3] Six floors. "Vaginitis". Guide to Girls’ Care [M]. 2019

[4] Xu Huijun. "The embarrassment of women’s private parts-pruritus vulvae". Advanced version of healthy and beautiful passport for women’s life [M]. 2016

[5] Ding Yiyi. "Find out the Behind-the-scenes Hands of Women’s Pruritus". Fall in love with the health book that women want most [M]. 2015

[6] Zhang Shengjie. Causes of vaginitis. 360-degree family self-treatment series of gynecological diseases [M]. 2015

[7] Wan Wan. Pay attention to pudendal pruritus. I know 100 passwords for adolescent girls that my daughter’s heart and mother should know [M]. 2013

Wei Xuewu, Li Jianghua, Zou Di. Evaluation of the effect of six-link test of vaginal secretion specimens on the cleanliness of different types of vaginitis and leucorrhea [J]. China Practical Medicine, 2023,18 (06): 81-84. doi:
10.14163/j.cnki.11-5547/r.2023.06.023.

Yuan Yuqing. Analysis of routine examination results of vaginal discharge in patients with vaginitis [J]. Electronic Journal of Practical Gynecology Endocrinology, 2022,9 (20): 63-66.

Qi Liang, Tang Xiaolei, Zhao Xitong. Analysis of infection characteristics and pregnancy outcome of bacterial vaginosis in pregnancy [J]. China Journal of Pathogenic Biology, 2023,18 (05): 566-569+574. DOI: 10.13350/j.cjb.20016.100000000616

Recently, I participated in many activities, had in-depth exchanges with colleagues in the industry, and summed up five main points about the changes in current tourism modes to share with you.

The first change lies in the change of travel mode, and more people prefer free travel, small group and family travel. Compared with traditional OTA and e-commerce platforms, it tends to focus on short videos and pay attention to word-of-mouth communication. With the rapid rise of Tik Tok, it has put some pressure on Meituan and Ctrip.

Secondly, the travel radius is polarized. Short-distance travel mainly focuses on the range of half an hour to one hour, while long-distance travel covers Xinjiang, Qinghai, Tibet and other places, and even extends to foreign countries.

The third aspect focuses on two groups of tourists who have attracted much attention. One is family travel driven by the needs of parents and children, and the other is group tours or free travel for the elderly.

Fourthly, it involves the evolution of travel themes. Many traditional themes have been re-hyped this year. Outdoor, hiking and cycling are obviously popular, and the explosion of jackets is one of the manifestations.

Finally, the travel budget, air tickets generally rose by 50%, and the price increase at the resource end led to an increase in the overall travel cost. There were significant differences in class differentiation and consumption classification, and the middle class consumption was degraded. Travel colleagues need to adjust their business strategies and respond flexibly according to market trends to ensure their competitiveness in the current market environment.

The governing body of UEFA’s Fiscal Fairness Act has published a new rule, the so-called "squad cost ratio".

Too complicated and obscure terms will not be detailed. Compared with the existing FFP rules, there are important changes in thinking.

Before FFP rules, the main monitoring isdeficit. Most teams that violate the rules have become the focus of supervision and even punishment by UEFA because the deficit exceeds the red line.

The FFP rules in the next few years will mainly monitorProportion.The ratio of the team’s expenditure to the net revenue will be monitored, and the team that exceeds the ratio will be punished.

Expenditures include but are not limited to players’ salaries, employees’ salaries (such as coaching staff), transfer fee expenses, commission expenses and so on. The specific proportion is set at 90% in 2023-24 season, 80% in 2024-25 season and 70% in 2025-26 season, and will continue thereafter.

How will the new rules affect Inter Milan? Italian media made a concrete analysis.

Let’s look at the revenue first.

Counting the gains from the European War, Inter Milan’s current single-season revenue is about 408.8 million euros, ranking second in Serie A, not much worse than AC Milan (400.3 million) and lower than Juventus (483.3 million). After all, the Bianconeri have unique advantages such as their own stadium, which is unmatched by the two Milan in the short term.

Look at the amount of expenditure.

At present, the total salary of Inter Milan’s coaching staff is 178.6 million euros, which is lower than Juventus’ 242.95 million, but much higher than AC Milan’s 133.2 million.

Inter Milan’s transfer fee amortization, impairment and other costs, a single season is 97.649 million euros, although lower than Juventus’ 155.9 million euros, but much higher than AC Milan’s 55.054 million euros.

Inter Milan’s expenditure on brokerage commission is also about twice that of AC Milan. Generally speaking, the total expenditure of Inter Milan in a single season is 287 million euros, which is higher than AC Milan’s 193.8 million and lower than Juventus’ 406.8 million.

If the proportion is calculated, the current expenditure ratio of Inter Milan is exactly 70%, which is barely in line with the final goal of UEFA FFP, but there is no room for financial tolerance, which means that the Nerazzurri are wandering around the red line and may not meet the standard if there is a slight change. Inter Milan’s situation is better than Juve’s(Expenditure ratio is 84%)Slightly better, but among the top three in the North, there is still more room for fault tolerance than AC Milan, which has only 48% of the expenditure..

Such a situation will greatly constrain Inter’s business thinking in the next few years.

What is the concept of wandering around the red line? It means that Inter Milan has little resistance to unplanned risks..

If Inter Milan can’t make achievements in increasing income and are unwilling to make efforts in reducing costs, then in the next few years, many situations may lead Inter Milan to cross the red line and encounter penalties from UEFA.

Risk is obviously more than an epidemic, which is an irresistible natural disaster.

For example, even if you run a failed signing like Correa, or get a high-paying contract.

For example, something happened in the north stand, which led to the stadium being punished for being empty.

For example, the nightmare of the Kong Di era repeats itself, and which year failed to qualify for the Champions League.

For another example, the uproar of those politicians in Italy led to the new tax law not being applied to the football field as they wished.

….. These are things that have happened or are in operation in recent years, and no one dares to say that they will not happen again in the next few years.

If something really goes wrong, Inter Milan can only use "traditional artistic skills" to deal with the censorship.

Such as the magical use of vouchers. At that time, in the first year, Inter Milan sold more than 10 million youth training members whose names I couldn’t name to Atlanta, and used the proceeds to cope with the review. In the second year, they sold more than 10 million echelon members to Real Blue Black. Finally, after successfully passing the trial, they bought Bastoni at a premium of 31 million (at that time, the premium was calculated) and "calculated the general ledger" with Atlanta. The series of transactions helped Inter avoid the more severe punishment of UEFA and won the time to move around. This is the "creativity" that Mallota and Ausilio often talk about.

But obviously, this is only an emergency measure, not the right way.

Under the current situation, Inter Milan should still regard increasing income and reducing costs as the top priority of the team.Even if the proportion can be reduced from 70% to 65%, the rope tied around the neck will be a little looser.

It is very difficult to increase income, but there are still some places to look forward to, such as the continuous growth of social networking sites’ income, such as participating in the World Club Cup, and whether the rented players hyped by Gazzetta dello Sport today can exchange 22M funds in the coming year, just like this summer.

The pressure to reduce costs is not small, and Inter should try to ensure that every large salary expenditure is put to greater use.

This is one of the reasons why Inter Milan sold brozovic this summer. The current Nerazzurri, under great financial pressure, really can’t afford a rotation player with a pre-tax salary of more than 12 million.

It can be predicted that under the constraints of UEFA, with next-door neighbor AC Milan as a comparison, Inter Milan will pay more attention to the control of salary expenditure in the future, and the probability of new brozovic transactions will never be small.

Live broadcast on November 3, according to the analysis of London football, Tottenham’s winter window should reinforce three positions: central defender, midfielder and striker.

centre halfback

The priority of Tottenham Hotspur’s Winter Window is central defender. Romero and Van der Waen have performed well together, but they still need to introduce a new central defender. The team’s Summer Window has been rumored with Adala Biow of Fulham and Kelly of Bournemouth. Now it is necessary to consider whether Winter Window will sign in the Premier League or go to other leagues to find a target.

midfield region

At present, Tottenham Hotspur have enough midfielders, but due to the influence of the African Cup of Nations, they will lose Sal and Bisuma in January, and the return of Bentancur will bring great help. However, considering the situation of Sal and Bisuma, Tottenham may reinforce the midfield in the winter window.

vanguard

Signing a new striker in January may also be one of Tottenham’s priorities. Both Perisic and Solomon are plagued by injuries. Sun Xingyu also needs to participate in the Asian Cup. They need to add another striker. A striker who can play on the wing and in the middle will help Postecoglou.

（Luca）

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