Sure enough, Hengchi 5 black material came again, 37,000 orders or more are brushed by internal personnel!

Since the pre-sale of Hengchi 5 on July 26, it has received 37,000 orders by July 29. For such a "lack of trust" company, I believe that the pre-sale has aroused the suspicion of netizens at the beginning. On August 1, Hengchi 5 opened "Xiaoding" 1,000 yuan to "Dading" 10,000 yuan, and "Dading" can enjoy 10,000 yuan to 20,000 yuan, the "dramatic" scene finally came. According to the Financial Union News Agency, Evergrande Property held an internal meeting on July 11 and assigned Hengchi 5 sales assessment tasks. Recently, Times Finance visited two communities in Tianhe and Haizhu, Guangzhou, and relevant property service personnel confirmed the above information. However, in the specific implementation of the task of selling cars, there are differences in different communities.

Among them, Xiao Yang (a pseudonym), a property officer in a Hengda community in Haizhu District, Guangzhou, told Times Finance that because the car had not yet "broken 0", he booked an order for 1,000 yuan out of his own pocket to complete the task, and some colleagues booked 2-4 orders. This is obviously the opposite of what Liu Yongzhuo, president of Hengchi, claimed. Liu Yongzhuo said, "The market response of Hengchi 5 is very good, better than expected. It is a foregone conclusion that Hengchi will sell well. It must be the best SUV in the 300,000."

What everyone never expected was that Hengchi 5 had consumers who put their orders on the Internet for resale. The author found that on a second-hand trading platform, there have been multiple posts speculating on the top 10,000 places of Hengchi 5. Among them, one seller plans to transfer the qualification number of Hengchi 5 for 2,000 yuan, and another seller says that "one more car" is "ordered" and plans to transfer the qualification of car purchase for 5,000 yuan. "10,000 20,000" is their selling point. From the order information released, the above sellers are all "small order" customers who pay 1,000 yuan. For the Hengchi 5 model, from the initial "PPT" car construction, to the pre-sale of the car to the notary office and the support for returning the car within 15 days, all showed a "crisis of confidence". And this time the internal staff placed an order was also expected.

Not only is it unable to break through the barrier of "trust", but the product strength of Hengchi 5 itself is also mediocre. Although Hengchi 5 is a famous brand and integrates big-name products such as Ningde Times Battery, United Electronic Motor, PhD EPS, etc., its integration ability with relatively no experience in car building is inevitably not worrying. Compared with the new power brand that has already gone from "little white" to "small stage of self-creation" with small achievements, Hengchi 5 has only started mass production without any reliable third-party endorsement, and consumers naturally cannot find any reason to choose Hengchi cars. Overall, the author agrees with everyone that Hengchi cars are just a negative case of "failing to learn before dying".